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Tata Kite teased in new TVC starring Lionel Messi

Earlier this week, we reported that Tata Motors has signed up Lionel Messi as the global ambassador for its passenger vehicles across the world. Now the company has released its first television commercial featuring the Argentine football star. The commercial also shows certain part of the upcoming hatchback from the company, which has been codenamed Kite.

The visuals suggest that the Kite sports a different headlamp design compared to any other Tata cars. The grille of the car is black with a Tata logo in the centre. It has a chrome lining along its lower edge. The design of the tail lamp cluster is also new. The door handles are body coloured and the designs of the rear door and hatch also appear unlike anything we've seen on a Tata car so far.

The Kite is likely to be powered by a new 1.05-litre, 3-cylinder, common rail diesel engine that is expected to put out 64 bhp and 140 Nm of torque. A 1.2-litre petrol engine is also likely to be available. LPG, CNG and AMT-equipped variants could be on the cards as well.

The Kite is expected to be positioned against the Maruti Suzuki Celerio and Hyundai i10. It is likely to be rolled out of Tata Motors' Sanand plant.

Courtesy : Zigwheels

Nov 04, 2015
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Suzuki sold more than 10,000 Gixxers last month

Suzuki Motorcycles India saw a 15% increase in sales in October 2015, led by a strong showing of its 150cc Gixxer motorcycle.

After a brief lull in the Indian two-wheeler segment, Suzuki Motorcycles India took everyone by surprise when it introduced the Gixxer, a premium 150cc offering with the brawn and the performance to play ball with the best of the established names in its segment. The big gamble has seemingly paid off for the wholly-owned subsidiary of the Japanese manufacturer reports that it has registered a steady 15% sequential increase in their October 2015 sales figures as compared to September 2015. 

Additionally, the Gixxer has crossed the mark of 10,000 units in overall sales. Suzuki Motorcycle sold 35,936 units in October 2015, including exports, as opposed to 31,240 units in September 2015, recording a sustained growth in its overall sales.

In a press release, Masayoshi Ito, Managing Director, Suzuki Motorcycles India, said, “We are happy that our Gixxer series has crossed 10,000 units in market sales in October 2015, which is a testimony to its unmatched appeal amongst discerning young customers and also a sign of positive reception to our overall product portfolio in the market.”

Courtesy : Zigwheels

Nov 03, 2015
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Lionel Messi signed as global brand ambassador of Tata Motors

Tata Motors announced that it has signed Argentinean and Barcelona football player Lionel Messi as its global brand ambassador. It is the first occasion that Messi will be endorsing an Indian brand and the first advertisement campaign has been named #madeofgreat

Tata Motors made an announcement today that will please the hordes of Indian football fans. Tata Motors have signed has signed-up star football player Lionel Messi as its global brand ambassador to promote and endorse its passenger vehicles, globally. Tata will also a start a new advertising campaign named #madeofgreat, starring Lionel Messi. It is the first occasion that Tata Motors will undertake an overall brand association campaign with a brand ambassador. The Company will also soon launch an exclusive, limited edition merchandising range of this association. Messi currently plays for Spanish league football team Barcelona and has been awarded Best Player of the World for four consecutive times. 

Endorsing an Indian brand for the first time, Lionel Messi said, “Namaste India. I am very excited about my first association with an Indian brand and am extremely thrilled to be a part of the Tata Motors family. I have always been fascinated by India and have heard such great things about this diverse country. I was once in India with Argentina National Team and I hope to visit it again. Tata Motors is a true representation of India and a well-established brand, globally. It is important to believe in yourself and keep pushing to achieve success and that is what the first campaign stands for. I hope together we are able to inspire many more.”  

The first campaign, #madeofgreat is hinged on the company’s philosophy of providing best-in-class innovations in the passenger vehicles segment with a combination of stunning design, thrilling performance and exciting new technologies. Tata Motors have been busy in the recent past with the launch of Zest, Bolt and GenX Nano. Tata Motors will soon launch the Kite hatchback while the Hexa MPV is expected to debut at the 2016 Auto Expo. 

Courtesy : Autocar

Nov 03, 2015
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New Range Rover Evoque to be launched on November 19

The new Range Rover Evoque facelift will be launched in India soon with a mild facelift and an updated interior. On the exterior front, the new Range Rover Evoque will feature a new front bumper, two new front grille options, new LED headlamps and many others.

The Range Rover Evoque has single handedly turned Land Rover’s fortunes around and has sold handsomely globally and in India. Now, the luxury compact SUV will feature a range of updates on the outside and a few technology updates on the interior and mechanical front for the 2015 model year. The new Range Rover Evoque will be launched in India on November 19.

On the exterior front, the new Range Rover Evoque will feature a new front bumper, two new front grille options and new LED headlamps. The new car will also include a set of new alloy wheels that buyers can choose from. The tail light too has been slightly updated featuring LED lighting and a distinct new pattern. 

Range Rover Evoque

Interior changes will include new seats and door panels and a much needed new infotainment system accessed via an eight-inch touchscreen. The new Range Rover Evoque will also get new interior colour options like shades of white, red and tan that will help compliment the bold architecture of the Range Rover Evoque.

Range Rover Evoque Interior

The new Range Rover Evoque will also breitling replica get the new Euro 6 compliant four cylinder diesel engine. The new engine is about 30 kilograms lighter than its predecessor and will make 180PS of peak power. The Range Rover Evoque will still get a 9-speed gearbox and an all-wheel-drive drive train with terrain response systems that help off-road.

Courtesy : Zigwheels


Nov 03, 2015
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Royal Enfield sales grow by 73 per cent in October, 2015

Royal Enfield sold 44,138 units in November, 2015 to record an impressive growth of 73 per cent in sales. The 2015 edition of the Rider Mania event will be held from November 20th-22nd

Royal Enfield has released its sales figure for the month of November, 2015 and it has been another successful month for the oldest two-wheeler manufacturer in the country. Royal Enfield sold 44,138 units in November, 2015 as opposed to 25,510 units that it managed in the corresponding month last year. This means domestic sales have grown by a significant 73 per cent. Exports though dropped by 27 per cent as it shipped out 384 units in comparison to 529 units in November last year. Royal Enfield recently commenced operation in its first exclusive stores in the city of Madrid, Spain and Paris, France. Royal Enfield is rapidly expanding its presence in these markets with over 80 dealerships across France, and 25 in Spain. With these new dealerships, Royal Enfield will be hoping 

Rider Mania, the annual motorcycling festival organised by Royal Enfield will be held in Goa from November 20th-22nd at Vagator Hill Side, Goa. With more than 5,000 riders expected to join three days festival from across the country. It is also expected that Royal Enfield will showcase the new Himalayan adventure tourer motorcycle at the 2015 Rider Mania as well which makes the event for more special for Royal Enfield enthusiasts. 

Courtesy : Zigwheels

Nov 03, 2015
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